Introduction

This website is owned and operated by Powell Gardens, Inc. (“Powell Gardens”), a Missouri nonprofit organization devoted to connecting people with plants in an environment that engages, inspires and refreshes. We operate this website (www.powellgardens.org) and we take your privacy very seriously. We are committed to respecting and protecting the privacy of visitors to our website. If you have any questions, comments, or requests regarding this policy or the information practices of Powell Gardens, Inc., please contact us using the contact information below.

This privacy policy identifies and describes the way Powell Gardens uses and protects the information that we may collect about individuals who use this website. It does not apply to information we have obtained or may obtain offline through traditional means. This policy may be changed or updated as necessary.

IF YOU DO NOT AGREE TO THIS POLICY, PLEASE DO NOT USE POWELL GARDENS’ WEBSITE OR PROVIDE POWELL GARDENS WITH YOUR PERSONAL INFORMATION.

Your use of Powell Gardens’ website indicates your acceptance of this policy and of the collection and use of your personally identifiable information in accordance with this policy.

Personal Information Collected

We may collect two basic types of information from you in conjunction with your use of our website – personal information and non-personal information. “Personal information” is any information that can individually identify you and includes, as an illustrative example and without limitation, your contact information such as your name, telephone number, email address, city, state, country, and zip code. 

“Non-personal information” includes information that does not personally identify you, but may include, as an illustrative example and without limitation, tracing and usage information about your location, use of our website and the internet, etc. 

Learn more about our Cookie Policy below.

Personal Information

There are a number of circumstances in which you voluntarily supply us with personal information. The following lists the most common ways, as illustrative examples and without limitation, in which we collect your personal information: 

• If you register for an account on our website; 

• If you engage in certain transactions, such as making a donation, purchasing tickets, purchasing a membership, etc., on our website, which may require you to input other personal information such as credit card numbers, and bank account numbers; 

• If you apply to volunteer, you may optionally enter other personal information such as date of birth, education and employment information, background, and emergency contact information; 

• If you apply for a job with us, you may submit employment-related information 1) provided on job applications through the website or electronically, 2) as it relates to our Human Resources Department, and 3) for LinkedIn referrals. This information may include, for example, job preferences, work history, and other personal information; 

• If you apply for membership, you may optionally enter certain personal information for those you include on your membership. We may ask you to provide us with information regarding your personal or professional interests, demographics, experience with our programs, and more detailed contact preferences; 

• If you participate on social media accounts involving Powell Gardens; 

• If you submit questions, comments, or feedback through the website, or otherwise; 

• We may conduct surveys, contests, promotions on the website, and we may give you the opportunity to participate in these. Participation may require that you submit certain personally identifiable information to Powell Gardens, and we will collect and store this information. However, your participation is strictly voluntary and is not required to continue to use the website, applications, and services, so you have a choice whether or not to submit this information; or 

• Any other place on the website where you knowingly volunteer personal information 

Social Media & Personal Information

Powell Gardens uses a variety of social media options to communicate and interact with consumers. When interacting with a Powell Gardens presence on those social media websites, you may opt to reveal certain personal information. We may collect the personal information that you make available to us on that page or account, including any information you have made public in connection with that social media service. Any personal information you have chosen to share on any Powell Gardens social media pages will be visible to persons visiting those pages, and privacy on those pages is governed by the privacy policies of those social media companies. Other than to respond to posts or answer questions, Powell Gardens will not use personal information provided on its social media pages without permission from you. 

Our website includes social media widgets, such as Facebook, Instagram, X (formerly known as Twitter), and TikTok. These features collect information about your IP address and which page you’re visiting on our Website, and they may set a cookie to make sure their features function properly. Social media features and widgets are either hosted by a third party or hosted directly on our Website. Your interactions with those features are governed by the privacy policies of the companies that provide them

Non-Personal Information

When you visit our website, we may collect certain information by automated means. For example, our systems may collect information about 

• The name and domain and host from which you access the Internet, including the Internet Protocol (IP) address of the device you are using and/or the IP address of your Internet Service Provider (ISP); 

• Your activity on the website, such as the date and time you access the website, the length of your stay, and the pages you access while visiting our website; 

• The address of the referring website, if any; 

• Websites visited before or after you visit our website; or 

• The type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers and other diagnostic data. 

• We use this information to monitor the usage of our website services, assess performance, ensure technological compatibility with your device, and understand the relative importance of the information provided on the services. We may also use this data to conduct statistical analyses on visitors’ usage patterns, such as surveying webpage duration, and other data in an aggregated and individualized manner. 

Location Information

How We Use the Personal Information We Collect

As non-limiting examples, we may use the personal information we collect in a variety of ways, including to: 

•  Provide you with the best customer experience possible; 

• Help you complete and confirm a transaction, enable us to contact you if a problem arises with your transaction, and to communicate back to you; 

• Provide you with personalized and customized services and products, including benefits, specials, offers, contests, invitations, and promotions; 

• Respond to your requests or questions for information on membership, volunteering, events, or to any other requests or questions; 

• Remember you when you visit our website; 

• Measure the use of the website and improve the content of the website; 

• Address network integrity and security issues; 

• Perform internal marketing analyses with aggregated data; or 

• Comply with applicable laws and as otherwise allowed by law. 

• If you purchase items or receive materials from Powell Gardens, your personal information may be collected by and/or shared with third parties working with us. 

Use of Links

Throughout our web pages, we provide links to other servers which may contain information of interest to our readers. We take no responsibility for, and exercise no control over, the organizations, views, or accuracy of the information contained on other servers. If you visit one of those linked sites, you should review its privacy and other policies. 

Cookies

Non-personal information and certain personal information may be collected using automated technologies such as cookies. A “cookie” is a text file that our website sends to your computer or mobile device to identify your browser or to store information or settings in your browser. We may use this automatically collected information to track engagement with our website. Our websites and those of our services may use cookies for user authentication, keeping track of your preferences, promotional campaigns, tracking our audience size and traffic patterns, and in certain other cases. We may include small graphic images in our email messages and newsletters to determine whether the messages were opened and the links were viewed. We also use this information to operate, maintain, and manage our website. Most browsers are initially set to accept cookies, but you can change your settings to notify you when a cookie is being set or updated, or to block cookies altogether. Please consult the “Help” section of your browser for more information. Please note that by blocking any or all cookies, you may not have access to certain features, content, or personalization available through the website. Additionally, if you would like to avoid cookies, view our site in “privacy mode.” 

 We, as well as third-party vendors acting on our behalf (such as Google or Meta), may use first-party cookies (such as the Google Analytics cookies), tracking pixels, and scripting techniques, and third-party cookies, tracking pixels, and scripting techniques to gather anonymous analytics and statistics about our services and how they are being used by our guests so we can improve our services. Our web server storage logs may collect the domain names, internet protocol addresses, the types of web browsers, and certain data of visitors to the website. 

Data about your activities online may be collected for use in providing advertising tailored to your interests, either by us, our affiliates, or third parties. We may work with third parties such as network advertisers and ad exchanges to serve advertisements across the internet and may use third-party analytics service providers to evaluate and provide us and/or third parties with information about the use of these ads on third-party websites and viewing of ads and our content. 

We and these third-party vendors, including Google and Meta, may use third-party technologies (such as a Facebook Custom Audience Pixel) together with our first-party technologies to analyze ad impressions, your use of ad services, and interactions with these ad impressions and ad services. The information collected may also include information about your visits to our website, including the pages you have viewed and what content you have seen. These third-party tracking technologies may be set to, among other things: (a) help deliver advertisements to you that you might be interested in; (b) prevent you from seeing the same advertisements too many times; and (c) understand the effectiveness of the advertisements that have been delivered to you. 

You can opt out of certain advertising by visiting the Network Advertising Initiative consumer opt out page, by using the Google Analytics Opt-out Browser Add-on, by visiting the Digital Advertising Alliance’s opt-out page or by visiting YourAdChoices. For more information on the privacy practices of Google, please visit Google’s Privacy & Terms web page.  Please note, at this time we do not respond to browser-based “do not track” signals. 

Use of Text and Images

If you would like to publish information that you find on our website, please send your request to marketing@powellgardens.org. Where text or images are posted on our site with the permission of the original copyright holder, a copyright statement appears at the bottom of the page. Information about using our logo and images is available by contacting marketing@powellgardens.org. 

Email & Other Communications

Powell Gardens or third parties that it uses may contact you by email or other means at an address that you have provided to us. If you do not want to receive an email from us, please “unsubscribe” through the link that is included in our emails. If you do not want to receive mailings, simply tell us when you give us your personal information or contact frontdesk@powellgardens.org, marketing@powellgardens.org, or calling 816.697.2600

Personal Information Sharing

Powell Gardens will only share the personal data you provide online with other entities or business partners who are acting on our behalf for the uses described here. Powell Gardens does not sell or trade your personal information with third parties.

Online Profile Updates and Donations

If you complete the Profile update form and share your personally identifying information, this information will be used only to provide you with more targeted content. We may use your contact information to send further information about our organization or to contact you when necessary. You may always opt-out of receiving future mailings. If you do not want to receive an email from us, please “unsubscribe” through the link that is included in our emails. If you do not want to receive mailings, simply tell us when you give us your personal information or contact frontdesk@powellgardens.org, marketing@powellgardens.org, or calling 816.697.2600 

For any transaction whether through a Powell Gardens, website form, on-site, or over the phone, your sensitive information, including credit card information, will never be stored on our website. If for whatever reason you wish not to enter sensitive information through our website, you may always contact Powell Gardens, by phone at 816.697.2600.

Sending Us an Email

You also may decide to send us personally identifying information, for example, in an electronic mail message containing a question or comment, or by filling out a website form that provides us this information. We use personally identifying information from email primarily to respond to your requests. We may forward your email to other employees who are better able to answer your questions. We may also use your email to contact you in the future about our programs that may be of interest. 

We want to be very clear: We will not obtain personally identifying information about you when you visit our website (powellgardens.org) or transacting business with us through The Marketplace at Powell Gardens, gift shop, over the phone, with our front desk, or any other Powell Gardens, department, unless you choose to provide such information to us. Providing such information is strictly voluntary. Except as might be required by law, we do not share any information we receive with any outside parties. 

If you sign up for one of our email lists, we won’t share your name or email address with any outside parties. 

Children and Privacy

Powell Gardens, Inc., respects the privacy of children, and we are committed to complying with the Children’s Online Privacy Protection Act (COPPA). We don’t knowingly collect personally identifying information from anyone under the age of 13 unless we first obtain permission from the child’s parent or legal guardian. If we become aware that we have inadvertently received personal information provided by a visitor under the age of 13 without permission from a parent or legal guardian, we will delete the information from our records. A child’s parent or legal guardian can also request that the personal information of their child be deleted from our records.

Retention

We keep your personal information for as long as it is required in order to fulfill the relevant purposes described in this privacy policy, as may be required by law (including for tax and accounting purposes), or as otherwise communicated to you. How long we retain specific personal information varies depending on the purpose for its use, and we will delete your personal information in accordance with applicable law.

Questions About Our Policies

If you have any questions about this privacy statement, the practices of this site, or your dealings with this website, you can contact us at: Powell Gardens, Inc., Marketing & Communications Department, 1609 NW U.S. Highway 50, Kingsville, MO 64061 or marketing@powellgardens.org. 

Policy Changes

Powell Gardens, Inc., reserves the right to change and/or update our policies. Changes in this policy will be posted on our website. You are advised to check our website regularly to view our most recent privacy policy.

Last Updated: September 2024